ENTP 375 - Marketing Strategies for Entrepreneurial Businesses - three credit hours:
A strategic marketing process approach will be illustrated emphasizing the design of entrepreneurial marketing plans; the innovation and new product or service process; implementation of product, price, place and promotion goals; and, methods of evaluation and control.
PREREQ: ENTP 300 or by consent of instructor.
ENTP 376 - New Venture Financing - three credit hours:
Many new ventures and innovation fail due to inadequate funding. Major sources of funding for new ventures are reviewed and evaluated in this course; including: venture capital, informal investors, banks, investment banks, suppliers, buyers and the government. Some of the topics for this course include valuation, "guerilla financing," joint ventures, strategic alliances, private placements, IPOs, ESOPs and management buyouts.
PREREQ: entp 150, ENTP 300 or by consent of instructor.
ENTP 377 - Family Business Management - three credit hours:
This course provides an overview of the importance of family firms and the unique problems and opportunities they face. Family businesses represent the interests of two distinct, yet overlapping institutions: the firm and the family. Actual family business case studies are used to examine these issues. Family business owners serve as invited speakers.
PREREQ: ENTP 300 or by consent of instructor.
ENTP 378 - Emerging Enterprise Law - three credit hours:
This course involves the study of legal issues surrounding emerging enterprises, including, new venture formation, choice of legal entity, financing, siting and leases, intellectual property, debtor-creditor relations, contracts and employment law.
PREREQ: ENTP 300 or by consent of instructor.
ENTP 405 - Corporate Entrepreneurship - three credit hours:
This course is designed to explore the concepts of change, innovation, and corporate venturing. Issues associated with entrepreneurial behavior and the development and implementation of programs to encourage Entrepreneurship (creating value through innovation) in midsize and large firms are explored.
PREREQ: ENTP 300 or by consent of instructor.
ENTP 496 Field Studies in Entrepreneurial Firms - three credit hours:
This course involves supervised study of an organization in one of two forms. Students may work in student groups to establish a relationship, identify a strategic problem or question, design and execute a study, and report implementable recommendations to a regional firm or work in a supervised internship in an entrepreneurial business.
